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First Impressions: How Photography Can Help Sell Your Property

February 22, 2021

First Impressions: How Photography Can Help Sell Your Property

First Impressions: How Photography Can Help Sell Your Property

More than  80 percent of real estate agents say that staging a property through photos makes it easier for potential buyers to visualize the property as a future home or office, according to the National Association of Realtors. While simple touches like using the right color palettes can add warmth to a home, making the whole property presentable for buyers is a different thing altogether. Photography and the photographer are the keys that can help you sell your property through property staging.

Real Estate Photographers Are More Affordable

If you don’t know where to start on staging your home, you can always call in a professional. The average cost of a staging professional is $300-$600 for the initial consultation, then around $500-$600 per month for each room you want to be staged, according to real estate professional Crystal Leigh Hemphill. A real estate photographer charges about $100 per hour, with some charging even less. So it’s clear that you’ll have significantly more savings to get the desired result.

Photographers Can Capture Ideal Lighting

Light can affect the mood and character of photos, according to MasterClass. Photographers specialize in a particular niche, and any person that built their own photography brand understands the value of lighting within that niche. Therefore, you can trust that a professional real estate photographer can help you capture the ideal lighting on your property to show its full potential. They will have the knowledge, the skills and the right photography equipment  to utilize the lighting both inside any building and outside it to bring about the best angles of your property.

Photography Gives You Long-Lasting Visuals

The saying that a picture is worth a thousand words is exceptionally true when it comes to real estate listings. While you can hold an open house to physically show your property to interested buyers, their memory of the experience is subjective and fleeting. Photographs of your property provide a neutral and long-lasting visual that buyers can keep reviewing to remind themselves of the experience, keeping their first impression alive and well. You can also utilize photographs from different seasons in your property listings so you can show buyers what the property looks like throughout the year.

You may understand the appeal of your property, but you need the right visuals to get potential buyers to see its appeal as well. So if you’ve got some property that you want off your hands, harness the talent of a professional real estate photographer. That way, you’ll be able to unleash the full charm of your property, and get a buyer to put in an offer in the near future.

Unleash the full charm of your property, and get a buyer to put in an offer in the near future.

Filed Under: Property Management Education, Residential Properties Tagged With: Property Management

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